In a competitive environment with long-term relationships and mutual dependencies, it can be very difficult to reconcile opposing interests and propositions – especially if one of the parties has a stronger position. The only way out of such a situation is through structured and balanced negotiation. The Masterclass Advanced Negotiation will teach you how to do this.

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In brief


2 sessions




1 professor

Official postgraduate


  • An ambitious professional looking to hone their negotiation skills to manage a full negotiation process and see through ‘dirty tricks’.
  • The ability to think and work at university level and a curiosity about the latest knowledge and insights in the field of commercial negotiation.
  • A solid foundation of knowledge and skills that will ensure you always enter a negotiation optimally prepared and confident.

The Advanced Negotiation Master Class explores the essential aspects of negotiation, including its fundamental principles, content, processes and behaviour. The lecturer takes you through the phases of commercial negotiation and provides best practices, ready-to-use concepts and proven negotiation tactics that you can use to ensure you enter every negotiation optimally prepared and confident.

Throughout the masterclass, you will continuously translate your acquired knowledge and skills into your personal negotiating style.

The two-day Masterclass Advanced Negotiation costs € 1,495. This includes a course folder (with playbook) and full catering. (Excludes 21% VAT.)

Learning Experience

Course overview

*The training programme may differ from the above outline

Core concepts

Course contents

  • Negotiation tools
  • Practical insights
  • Dirty tricks
  • ISAM Certificate

Masterclass Advanced Negotiation

The lecturers

The Masterclass Advanced Negotiation is taught by, among others, negotiation expert mr. George van Houtem MBA.

More information

Request a brochure

To receive the ‘Masterclass Advanced Negotiation’ course brochure, fill in your details below and click ‘request’. We will also contact you to discuss the course and assess how well it aligns with your ambitions.

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    Masterclass Advanced Negotiation

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